Pariplay® adds to Ignite® roster with 916 Gaming deal
January 03, 2024

NeoGames S.A (Nasdaq: NGMS) subsidiary Pariplay®, the leading aggregator and content provider, has further boosted its Ignite® programme following a partnership with 916 Gaming.

The deal will see the emerging US-based studio utilise Pariplay®’s turnkey development framework, enabling rapid speed to market, with all launches supported by a complete suite of engagement solutions.

The agreement will also see Pariplay® gain global exclusivity on 916 Gaming content, with the boutique provider boasting an exciting roadmap for 2024.

916 Gaming specialises in interactive casino games that resonate with a younger generation of iCasino players, with forward-looking crash content and inspiration from popular mobile games.

Ignite® supports any coding language and allows for content to be built much more quickly and with substantially lower costs, empowering game developers to reach global markets.

Ashley Bloor, Director of Partnerships at Pariplay®, said: “916 Gaming is a bold, forward-looking studio that has quickly established itself in the industry, in particular through developing localised content for US players.

“Being able to swiftly roll out its impressive content portfolio across our global distribution network is something that we feel will benefit our customers, and we’re confident that 916 Gaming’s titles will stand out with players not just in North America, but globally.”

Steven Astrachan, Co-Founder and CEO at 916 Gaming, said: “We are elated to announce our partnership with Pariplay® as member of Ignite®. This collaboration enables us to expedite the development of our games on a certified RGS, ensuring the highest standards of quality and performance.

“Moreover, the Ignite® program provides us with the invaluable opportunity to rapidly expand our distribution channels through their expansive network of operator partners. This strategic alliance marks a significant milestone for us, reinforcing our commitment to delivering exceptional gaming experiences to a global audience.”

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